EPIC Media Group joined forces with General Motors to promote their “Auto Show In Motion”. This event travels to venues across the US promoting GM’s entire line-up of new vehicles. It features over 150 of GM’s new cars as well as 100 cars from competing manufacturers. Prospective customers are then free to drive all of the vehicles, for comparison purposes.
EPIC supplied the KWIK ZIP Graphic System and printed graphics, which were installed on the trailers that transported the cars from event to event. At each of the respective venues, the trailers were then posted in different locations throughout the event providing beautiful backdrop / billboards emblazoned with the many exciting new cars offered by GM.
Next year’s new auto offerings can literally be zipped on in minutes… |